Vince McMahon issued a press release today in New York City stating that in an attempt to give the WWE Universe what it truly wants he has created the "Tail for Sale" initiative to determine which WWE Diva will become the holder of the vacated Diva's Championship.

McMahon claimed that a downward economic market and recent competition from other wrestling organazations is what made this drastic measure necessary for the sake of keeping the WWE fan base both intact and happy with the WWE product. Below you will find a copy of the release given to the press after his announcement.